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Author Archives: Richard Watson

Introducing the 4Ps Model of Futures Thinking
20 Nov 2022

Introducing the 4Ps Model of Futures Thinking

by Richard Watson | posted in: Entrepreneurship | 0

Many years ago, I created a timeline of emerging science and technology with Alex Ayad at Imperial College. The visualisation featured 5 coloured lines representing Digital-tech, Nanotech, Green-tech, Biotech and Neuro-tech (an adaptation of the popular STEEP scenario categorisation (Society, … Continued

Futurist, innovation, science, technology
Back to the future
20 Aug 2021

Back to the future

by Richard Watson | posted in: Innovation, Technology | 0

It might seem a little odd that one of the first things I was asked to do as Futurist-in-Residence at the Entrepreneurship Centre at the Business School was to look backwards. But considering where things have come from can be … Continued

AI, Cambridge, Cambridge Colleges, Futurist, innovation, Nobel Prize, science

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The Entrepreneurship Centre at Cambridge Judge Business School aims to inspire, enable and research entrepreneurship. The Centre encompasses the full entrepreneurial journey - starting with the empowerment of aspiring entrepreneurs through to the creation and development of early-stage ventures, all the way to small and medium size enterprise growth.

The School is situated in the centre of Cambridge, at the heart of the University of Cambridge and the Cambridge Cluster, the city’s academic and business networks, both of which have a long tradition of entrepreneurship. Many of the businesses in the cluster were established by the University, its staff and alumni.

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Recent posts

  • How one Chemistry PhD Student is Tackling the Challenges of Diagnosing Parkinson’s Disease 12 September 2023
  • Decoding Biotech: A Postgrad’s EnterpriseTECH Journey12 September 2023
  • EnterpriseTECH STAR Alumnus Co-Founds DeepMirror to Revolutionise Drug Discovery with AI12 April 2023
  • Zijing Li’s self-healing concrete invention wins UKRI award as Mimicrete takes off12 April 2023
  • Introducing the 4Ps Model of Futures Thinking20 November 2022

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