Each of our research centres has unique ways to engage with non-academic organisations and, through that, to generate real world impact. This month we decided to share with you the work of the Entrepreneurship Centre at Cambridge Judge Business School.
The Entrepreneurship Centre (EC) has been leveraging research insights and collaborations to help new start-ups to get going and grow for many years now. Through this, EC plays a key role in supporting the local and global economy as well as the thriving of the Cambridge Silicon Fern.
Helping entrepreneurs from idea generation to growth
The key strength of the Entrepreneurship Centre in generating impact is its set of programmes that, together, support different stages of the entrepreneurial journey, from developing the initial idea, to translating that into something tangible, to understanding the elements needed for the business to grow.
Aspiring entrepreneurs can start interacting with the Centre and with peers through Enterprise Tuesdays, a bi-monthly series of networking events where successful entrepreneurs and other key influential players (e.g. VCs) share their perspectives and stories. For aspiring entrepreneurs, who are students and post-docs of the University of Cambridge or women, access to training and peer networks is also available through EnterpriseTECH and Ignite programmes respectively. The first is an elective course where students experience entrepreneurship first-hand by helping researchers with the commercialisation of their early-stage technologies. The second is an intensive, one-week entrepreneurship training programme for aspiring entrepreneurs and corporate innovators to trial and prepare business ideas for the commercial environment.
Finally, those entrepreneurs looking to grow their organisation can participate to Accelerate Cambridge, a structured cohort-based programme providing training, regular coaching and mentoring, as well as access to shared workspace; or to the Strategic Business Growth Programme, a bespoke offer, where entrepreneurs and business leaders hone their managerial skills and acquire deeper insights to effectively design their companies’ journey to growth. Together, these programmes have supported hundreds of ventures, helping them to create new jobs and raising significant investment. For example, Accelerate Cambridge hosted 235 ventures, which contributed more than 588 new jobs and raised over £263 million in investment.
Linking research and entrepreneurship
Research is embedded in anything that the Centre does. As many insights deriving from research as possible are included in the MSt in Entrepreneurship, either through lectures or case studies, and in the various programmes that EC runs. Startups and scaleups require a transformational approach to succeed and academic research can provide the necessary insights and skills to achieve it. For example, the research conducted by the faculty and researchers associated to EC has analysed the transformative business models that help a business succeed, the changes needed to remain financially sustainable over time, and the principles underpinning effective managerial decision-making.
High-impact research is constantly being undertaken at EC itself to leverage the opportunity to study entrepreneurship while it happens, growth as it emerges, in order to develop new, globally-relevant, knowledge. Research at EC currently focuses on three core themes: understanding the antecedents of entrepreneurial activity leading to growth; analysing patterns of decision-making and team-work in entrepreneurial start-ups in designing their business model and evaluating the impact of incubators and accelerators in the entrepreneurial eco-systems. Additionally, the three academic co-directors of EC, Professor Stelios Kavadias, Dr Matthew Grimes and Dr Jeremy Hutchison-Krupat, are doing research projects on new product development, social change through entrepreneurship and the implementation of innovation strategies.
Recently, Cambridge Judge Business School joined forces with the Behavioural Insight Team, and Tech Nation, to explore the efficacy of online digital training and peer-to-peer learning in helping the small- and medium-sized business (SMEs) in the UK to adopt better management system in response to the macro-economic shocks of the COVID-19 pandemic and to boost their business performance in the post-pandemic economy. This collaborative project was commissioned by the UK government and funded with the award of £350,000.
Creating collaborations with external partners to bring added value
While leveraging research insights to offer the most up-to-date and transformational advice to entrepreneurs, EC also enhances its impact through long term collaborations with multinational corporations interested in supporting entrepreneurship, such as AstraZeneca, Barclays, and Santander, as well as large charities such as Cancer Research UK. These organisations provide not only funds but also ideas, opportunities for entrepreneurs to connect and learn about what is happening in sectors they are interested in and to understand better what it takes to succeed from those who made it. In return, they can access talent and ideas, identify potential partners and opportunities for the future and be involved in the field-leading research that the centre creates.
The nice virtuous circle between entrepreneurship training and research has made the EC a centre of excellence. If you are interested in learning more about their programmes or collaborating with the researchers at EC, have a look at our website!